As a self-proclaimed beauty addict, there was something really missing in my life: monthly beauty boxes.
When it comes to those, unfortunately, Austria doesn’t offer as many options as the USA or the UK, so the FOMO (read: fear of missing out) was real. Instagram can be cruel sometimes until ASOS had the brilliant idea of creating their own monthly box. I got already three of them and the goodies inside were amazing.
Subscription boxes are super interesting ways of trying out new products and brands, and the value inside is way higher than what you pay, sounds interesting right? And it is!
Onto the box: it is this gorgeous white box, with the ASOS logo in a trendy holographic print, very minimal, very ASOS. Inside of the box, different every month, there’s a curated selection of their hottest and newest brands for us cool kids to ‘Go Play’ as it is said on their slogan. All the possible categories of beauty and grooming are present: skincare, makeup, body care, etc. and the items are a mix of full-sized products and minis. Some examples of included products are their own line of make-up, liquid lipsticks from brands as The Beauty Bakerie and Lime Crime, make-up brushes, Alpha H Skincare and Pureology Haircare just to name a few.
If you thinking about getting your hands on one, do it in the beginning of the month (around the 4th is the sweet spot), because as I mentioned, they tend to sell out, and fast!
To know more about it check the ASOS website (www.asos.de) website and their special Instagram for beauty stuff @asos_faceandbody
